The Communication Department at Villanova University offers a program of study leading to a Master of Arts in Communication with a concentration either in Strategic Communication or Media and Culture.

Strategic Communication concerns the creation, placement, and management of purposive messages for the realization of individual, organizational, and/or societal goals, while acknowledging the consequences and complexities of interacting with various audiences in various contexts. Focuses on developing leaders capable of strategic and ethical thinking about messages and audiences, and strategic and ethical performance in speaking, writing and research. Prepares students for corporate careers or doctoral study in public relations, organizational communication, corporate consulting, health communication, interpersonal communication or intercultural communication.

Media and Culture concerns the design, adaptation, and analysis of mediated messages, focusing on the impact of messages on audiences and contemporary culture. Features courses in the production of mediated messages, media industries, and the interpretation/assessment of media content. Focuses on developing critical, ethical producers and consumers of media, capable of uniting specialized techniques of message creation with the theoretical perspectives and research designs of rigorous media analysis. Prepares students for corporate careers or doctoral study in journalism, advertising, media research and analysis, media production, or cultural/media/rhetorical studies.