Foundations of Entrepreneurial Thinking
Entrepreneurship begins long before a business plan or pitch deck is developed. Successful ventures start with an entrepreneurial mindset. This course starts at the beginning, teaching learners to think critically, observe patterns and understand people and challenges. It also introduces the core mindsets and frameworks necessary to help innovators see possibilities.
Throughout this course, you'll learn how innovators identify problems worth solving and use structured methods to navigate ambiguity with confidence. You'll explore how human-centered design, curiosity and systems-level perspectives fuel better ideas, smarter decisions and stronger alignment with customer needs.
Through hands-on activities and real-world examples, you'll identify how to analyze trends, uncover stakeholder insights, conduct customer interviews and write clear problem statements that guide effective solutions.
Other skills and tools within this course include:
- Design Thinking
- Creative Problem Solving
- The Lean Startup Model
- Early-Stage Design Sprints
- Customer Development
- Identifying Cognitive Biases
- Creative Resilience
- Ecosystem Mapping
- Trend Analysis
- Evaluative Tools, including The Six Thinking Hats
- Six-week 100% online format
- One-hour live virtual session one evening per week, led by faculty
- Complete weekly independent coursework and assignments on your schedule
- Peer discussion and applied activities that connect concepts to your professional context
- Earn a course certificate and a digital badge upon successful completion
Foundations of Entrepreneurial Thinking
Next Start: April 13 | Thursdays 8pm EST
Upcoming:
July 6 | Tuesdays 7pm EST
Sept 14 | Wednesdays 8pm EST
$1,885.50 | 6 weeks | 12.5 hours per week
Price Reflects 10% Savings
This course is a part of the Entrepreneurship Certificate.
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610-519-7655
M-Th. 9 am - 7 pm | Fri. 9 am - 5 pm
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